Self-care has become a buzzword in recent years, owing to the increase in levels of stress among individuals. As the pace of life becomes more frantic, more and more people feel the need to exercise, do yoga, or engage in other stress-relieving activities. Going to a spa for a well-deserved massage and some pampering is also a top priority.
Reports show that the health and wellness industry is now worth $19 billion, with close to 24,000 establishments operating in the U.S. These medical and day spas employ around 400,000 personnel, and the demand for skilled professionals is continuously on the rise.
Why Open a Medical or Day Spa?
Spas belong to the health and wellness industry. The services offered range from facial treatments, massages, body wraps, body scrubs, and acupuncture to manicure, pedicure, and ear candling. Some facilities also have sauna services, hot and cold water pools, and meditation and yoga classes. Besides the calming and healing effects of massages and aromatherapy on the body, massage is known to reduce the effects of stress and mental fatigue.
Stress has been called the health epidemic of the century, and it’s costing businesses all over America around $300 billion annually. Stress is also responsible for a host of medical conditions, which include obesity, diabetes, anxiety, depression, and even substance addiction.
This is one of the primary reasons for the increase in wellness and healthcare franchise opportunities. There’s a need for people to unwind, rest, and relax at the end of a long and challenging day. Medical spas open in commercial complexes near the central business districts to give employees and workers a chance to release some of the day’s woes as quickly as possible.
One can get a relaxing foot rub or back massage in 30 minutes, just enough to take the edge off after a big meeting or a heated argument with the boss. Instead of driving home all worked up and tense, passing by a spa can help alleviate some of the stress. For others, they choose to hit the gym, box for a few rounds, or run to help make themselves feel better.
What Can You Offer?
The majority of spas offer a relaxing environment and a variety of soothing massages. Trained therapists can offer Swedish massage, which is a more gentle type of massage where tense muscles are kneaded to help the body relax.
Shiatsu, on the other hand, addresses pressure points, while Thai massage is known for vigorous stretching. Both massages are still relaxing and help remove kinks and knots all over the body. Most of the time, employees have aches and pains due to repetitive movement from work. Backache can also stem from sitting for long hours without getting up for a walk or quick stretch.
Besides therapeutic massages, most spas also offer facials. The various offerings include anti-aging treatments, acne treatments, and skin peeling or microdermabrasion. Spas also offer body scrubs and wraps to invigorate the skin and keep it moisturized and young-looking, especially during the cold months.
This means that a spa has the potential to earn well throughout the year. Like all businesses though, a day spa or medical spa requires finding a good location and investing in equipment and staff training.